4 June 2013 | The New York Times
Devoted to politics, MSNBC slips on breaking news
In May, MSNBC, which generally runs second to the dominant leader, Fox News, among cable news channels, plunged all the way to fourth place, dropping behind not only its closest rival, CNN, but also that network?s sister channel, HLN (formerly Headline News). At a time of intensely high interest in news, MSNBC?s ratings declined from the same period a year ago by about 20 percent. The explanation, in the network?s own analysis, comes down to this: breaking news is not really what MSNBC does. ?We?re not the place for that,? said Phil Griffin, the channel?s president. ?Our brand is not that.?Original source
Source: http://ejc.net/media_news/article/documents-u.s.-mining-data-from-9-leading-internet-firms
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